Mevius Kiwami

We were entrusted the task of branding the very important launch of the high end ultra premium tobacco range – Mevius Kiwami. With our main target being High Net-Worth Individuals, the designs could be nothing less than stellar. Our strategy was to really dial in to Japanese quality and prestige, while guiding the overall look towards a darker, more sensuous feeling of luxury through the use of premium tones and textures.